Thursday 3 June 2010

AT&T Moves Away From Unlimited-Data Pricing - WSJ.com

AT&T Moves Away From Unlimited-Data Pricing - WSJ.com

It has always been hard to find balance of how best to monetise heavy license/infrastructure investments, be it TV, utilities, telecoms, especially mobile (where technology is constantly evolving)..

it will be a difficult task.. but has anyone ever, asked the consumer what they want and how much they are happy to pay?? and what products and services they 'really want' and want to fork out some hard cash for?



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